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Website Buying Guide Checklist
Can you really get a website even without knowing anything about code, and without paying a fortune? The days when websites were primarily distinguished by their code are long gone. Nowadays, the web is a true publishing medium that favors well thought-out ideas. You can get a professional-looking website online in minutes with many website building services and software. But what should you look for? What are the features you really need and which are just clutter? [ more ] Need a Website? You Have 3 Options
When it comes to building a website, most individuals and small business owners think you either have to do it yourself or hire someone to do it. Web builder software is often the better option for this group by far. Even if you're a seasoned web professional, you should know what web builder software can offer private individuals and small businesses. Designers regularly waste time fielding inquiries from small-time website owners who don't realize the time, effort, and therefore cost involved in making a website from scratch. Or your brain may be picked endlessly by a would-be developer. Recommending a good web builder program is a great way to help this group--you can even monetize these non-prospects by reselling web builder software or referring it as an affiliate. [ more ] The missing link? Want more people to visit your website? A link-building campaign could be just the thing to help you draw in shoppers
IT'S EASY to get links to your site from other websites. You, your webmaster or an intern can do the job. And this overlooked marketing strategy offers two big payoffs: more visitors and higher search engine rankings. Not all links are created equal--get links from websites with content similar to yours. Trading links with colleagues is generally a bad idea, because if your site sells car parts, then a link from their wedding site or shoe site won't help--these shoppers aren't your target market. And these links aren't relevant to Google, MSN, Yahoo! and other algorithm-based search engines that display natural search results (the sites not listed as "Sponsored Links"). [ more ] Guardian angel: now called active capital, the former ACE-Net website is completely revamped and ready to help match companies with angel capital
GOVERNMENT and small business are not always the best of friends, but once in a great while, the two manage to collaborate in a way that opens new doors of opportunity. One shining example of a great program born from the government is ACE-Net, which helps small businesses find what they otherwise could not easily find on their own. In fact, ACE-Net--the Angel Capital Electronic Network--is one of the best places for entrepreneurs to start their search for angel capital. Since its launch in 1995, ACE-Net has helped entrepreneurs raise over $100 million. [ more ] |